
Top Rated BWB Turn-Key Chicken Franchise with a 90 Day Money Back Guarantee! Don’t reinvent the wheel.
Want a BWB Champs Chicken franchise in your store? Ready to experience our 10 levels of support as a Champs Chicken franchisee?
PFSbrands fried chicken franchise and flagship brand — Champs Chicken — has turned into one of the industry’s fastest growing, major food service programs and fried chicken franchise in 39+ states located in convenience stores and supermarkets across the nation.
PFSbrands has grown at a remarkable pace, being named by INC. Magazine as one of America’s “Fastest -growing, Privately-held Companies” for 9 consecutive years.
This rapid level of growth can be attributed not only to the appeal of Champs Chicken’s food quality and taste, but also to the ever expanding levels of support the company provides its franchise partners.
Get Started
Want a BWB Champs Chicken franchise in your store? Ready to experience our 10 levels of support as a Champs Chicken franchisee?
Fill out this form to get started and get our brochure!
WHY CHOOSE CHAMPS CHICKEN?
National Branding
With over 400 locations coast-to-coast and our expert marketing team, your location will have the recognition power of a national brand.
Margins You’ll Love
Our national buying power will help us create consistent margins your location will love. We strive to make you as profitable as possible!
Fanatical Support
We aren’t like some of our competitors that sell you a program and leave. We have multiple layers of support to help you along the way.
Ongoing Staff Training
Worried about the staff training required for a foodservice program? We have you covered with opening and ongoing staff training!
Marketing Development Funds
We set aside funds from your PFSbrands purchases for marketing! Combine that with our expert team and it’s a winning combo.
National Store Locator
We help customers find your location with our store locator. Plus, we work with several directories to get your location listed and found!
Breakfast, Lunch & Dinner Menus


Breakfast: Start your customers’ days off right with our easy-to-run breakfast program, simple enough that one staff member can manage it.
Featuring biscuit or croissant sandwiches, burritos, and biscults and gravy, the breakfast program is an easy way to improve your morning traffic and increase your daily revenue.


Lunch & Dinner: We hold our product suppliers to high safety and quality standards to ensure your customers get consistent size, value and taste.
By setting stringent safety and quality specifications, we help you set accurate, profitable price points while delivering best-in-class flavor for consumers.
The Champs Chicken menu is fully FDA-compliant with a variety of options.
We believe in our Champs Chicken franchise so much that if you sign on at a gold level and aren’t satisfied within 90 days, we will give your money back. That’s 90 days to see you made the right choice…
Champs Chicken 90 Day Money-Back Guarantee
“The Champs Chicken program has grown my business over 600%.” – Ric, Owner of Fastimes in Brighton, TN
Stop wasting time and money with programs that aren’t driving profits in your grocery or c-store especially with our 90 day money-back guarantee! It’s easy to get started in 4 easy steps.

Simply fill out the simple form above so we can learn more about you!

We’ll put you in touch with our foodservice experts to get started.

They will help you choose the right program for your location.

Our team will take over to make the entire process stress-free.
WHAT OUR FRANCHISEES ARE SAYING
“The product that Champs Chicken offers is really good… I worked for KFC for 15 years and the product quality of Champs Chicken is amazing when executed as intended!”
– Jack Flash Corporate – Food Service



STATE OF THE ART RETAILER TECHNOLOGY
Helping you make informed decisions backed by data!
Here’s just a quick breakdown of several ways we can help you improve the customer experience and improve your revenue:
- Order Management System – This has the potential to greatly increase your store profitability, right away! This system gives you a quick glance at real time data for all your locations, from sales to waste, traffic count, transaction count and hourly sales.
- Hot Case Cam – A clean hot case and fresh/appealing food are two key drivers between satisfied and unsatisfied customers – and they are easily achievable! Thanks to a new technology available, you now have the opportunity to monitor the look of your hot case and make adjustments to ensure the best consumer experience.
- Occupancy Monitors – Now more than ever, monitoring your store occupancy is vital for the safety of your employees and customers. Monitor and report on customers entering and exiting your facility with an easy to use, web-based occupancy counter.
- So much more – Digital menu boards, PFSnet, ComTab for employee engagement….etc.
Brand Visibility is More Important Than Ever!


We have the digital expertise to help you stay visible online in this highly competitive field. Here are a few case studies from our online reputation management services for our Champs Chicken franchises. We help them rise to the top with improved online brand visibility:
- Sheridan, WY – from 11,073 total searches in 2018 to 66,995 total searches in 2019. (505% increase)
- Des Moines, IA – from 4,744 map views in 2018 to 51,155 map views in 2019. (1,141% increase)
- Salina, UT – from 17,082 impressions in 2018 to 100,270 impressions in 2019. (421% increase)
We are talking about driving more traffic to your store! And we can help you get more take out orders with 3rd party delivery! We have the best negotiated rates with the top 3rd party delivery services to help drive new customers to your store. Compete with the biggest QSRs in the nation!

If you aren’t in the digital realm right now, you aren’t in the foodservice game at all…
MORE INFO ABOUT CHAMPS CHICKEN
Program Support
Champs Chicken does not charge many of the fees that come standard in the industry. So, our “Business-within-a-Business (BWB)” franchise partners pay NO upfront franchise fees and NO ongoing royalties. Where many brands charge their franchises 2%-5% to cover advertising fees, PFSbrands flips that one around. The company banks up to 4% of a franchisee’s Champs Chicken product purchases on behalf of the franchisee in a special Marketing Development Fund (MDF).
The franchisee will then be able use these manufacturer-provided monies to underwrite approved local advertising activities designed to increase their Champs Chicken sales to consumers. Gold and Silver partner levels can also earn additional annual Volume Incentive Rebates in the amount of .5% to 5.0%.
We Supply Marketing Funds
Check out our ad support monies (MDF). The company contributes many hundreds of thousands of dollars on this program annually, which has been reported on by industry media. How much your store will receive depends upon the partner level you choose. Shown below are the amounts of MDF we will bank for you based on your partner level:
- GOLD: We similarly bank a full 4% of your Champs Chicken purchases. Plus, we grant you an Upfront MDF Pool of $1,000 to get you started in a big way.
- SILVER: We similarly bank 2.5% of your Champs Chicken purchases. Plus, we grant you an Upfront MDF Pool of $500 to get you started.
Annual Volume Incentive Rebates (VIR)
This program is reserved for Silver and Gold Partners only. So long as you purchase a minimum of $80,000 per calendar and grow your purchasing volume by 2.5% year-over-year, SILVER partners earn a cash rebate of a 0.5% to 2.5% of their calendar year purchases depending upon volume. Similarly, GOLD partners earn a cash rebate of a 1% to 5% of their calendar year purchases again depending upon volume. Your Business Developer will provide you with further details on our VIR program, which can drop additional profits straight to your bottom line every year.