Wholesalers: AWG

AWG LogoAlready partner with or looking to partner with Associated Wholesale Grocers (AWG)? Take advantage of this opportunity to learn more about our highly profitable franchise paths that are at your fingertips! From no franchising fee to no annual royalties, PFSbrands and Associated Wholesale Grocers (AWG) can help you increase your revenues starting today!

WHY PRO FOOD SYSTEMS?

Not only can we provide the tools you need, we limit your start-up costs! Unlike many brands, we do NOT require opening franchise fees or any ongoing royalty fees for any of our 3 franchise paths!

With PFSbrands, you will soon realize that our team is all about providing you with fanatical levels of support and guidance. So, when we say…“Our Support. Your Success,” this is more than a slogan. It is the PERSONAL COMMITMENT we make to every one of our retailers!

 

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3 UNIQUE PATHS to a

PROFITABLE, GROWING HOT FOOD PROGRAM

Click on any of the arrows below to learn more.

 

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OUR FLAGSHIP BRAND. 3 PROGRAM LEVELS. MAXIMUM REWARDS.
Now in 34 states and counting, this brand leads the way for owners committed to maximizing success. Here are a few benefits this flagship brand brings to its retailers:  
  • No franchising fees or on-going royalties - seriously!
  • Over $600,000 in marketing funds provided to retailers in 2015
  • Earn 0.5% to 5% of your food purchases in PFS’s annual Volume Incentive Rebates
  • Seriously attractive gross profit margins (fill out the form for more details)

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SIMPLE AGREEMENT. FLEXIBLE. GOOD FOR PRICE SENSITIVE MARKETS.
This brand is best suited for owners who just want to keep it simple. Here are some of reasons this brand is appealing to this segment of retailers:  
  • No franchise fees or on-going royalties!
  • An excellent brand for all levels of store traffic including lower-traffic stores
  • Strong Profit Margins! (Even at lower retail price points)
  • Lower cost of entry and more flexibility (fill out the form for more details)

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LAUNCH YOUR OWN BRAND, BUT NOT BY YOURSELF.
Sometimes, the best brand for your store will be the retailer’s own brand or store name! You will enjoy the following key benefits, while maintaining your brand name:  
  • No franchise fees or on-going royalties!
  • The program can be turn-key or choose items as you wish.
  • Offers the most flexibility and potential customizations of any brand
  • Quality branding in deli area using retailer’s logo and color scheme (fill out the form for more details)

PROGRAM ADVANTAGES COMMON TO ALL 3 BRANDS
While distinct program differences exist between our 3 brands, each one offers the same premium quality, freshly breaded chicken and seafood products, plus a wide selection of signature sides, breading and breading mix. At the outset, we will help you develop your menu items and retail price points, while keeping a close eye on your profit margins and local competitive market conditions. Regardless of brand, we supply the following program components to c-stores and supermarkets that are all true prerequisites for the operation of a profitable and growing hot food program.

 

  • Consistent ingredients and proven preparation processes for your menu items
  • Hands-on training and advice for your staff – at opening and going forward
  • Engaging store signage, menu boards, apparel and take-out menus
  • Menus 100% compliant with the FDA’s forthcoming caloric-labeling requirements
  • Any professional food service equipment required for implementation
   
GUIDANCE AND ASSISTANCE
We understand that our company can succeed no further than the collective success of our retailers. So, our philosophy is to do everything in our power to help our retailers achieve impressive levels of profit and growth over time. To assist our retailers’ efforts to meet their goals, Pro Food Systems provides 3 teams of experts to provide “fanatical” levels of in-store support and direction in the field:

 

  • Business Developers (BDs) assist new locations by outlining program/brand choices, introducing program procedures and developing detailed launch plans and schedules
  • Business Advisors (BAs) — support existing retailers with strategies to increase on-going program productivity, profits and growth… train new staff and re-train existing staff as needed.
  • National Trainers— dedicated training specialists whose exclusive responsibilities are to assist Business Advisors with retailer staff trainings and re-trainings where needed.

 

Most of our competitors have a SINGLE salesforce where each salesperson serves two primary job functions to open new retail locations and to support the needs of the existing retailers in their territory. Far too often with a one salesforce strategy, the focus of salespeople tips in the favor of selling new locations over supporting existing retailers. As you can imagine, that strategy usually leaves existing retailers with little support and fending for themselves… not so at Pro Food Systems.

 

As you see in the bullet points above, Pro Food Systems takes a much different approach by providing 3 separate field teams. These teams are cleanly divided according to their separate functions—assisting new locations, supporting existing locations and training. In this manner, we have been able to maintain extremely high levels of service simultaneously to new and existing Champs Chicken retailers, which is one of the foremost benefits for partnering with Pro Food Systems.

 

We invite you to experience the satisfaction of working with a company that is 100% committed to your success… helping you grow and becoming more profitable!

 


 

CONTACT ASSOCIATED WHOLESALE GROCERS


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