
Starting or revitalizing your foodservice program doesn’t have to feel overwhelming. At PFSbrands, you’re supported by a dedicated team of foodservice and equipment experts—our Regional Business Developers. PFSbrands Regional Business Developers (RBDs) focus exclusively on helping you understand the unique advantages of each program and guiding you to the solution that best fits your business.
What Our RBDs Do
They meet with you to understand your goals, challenges, and day-to-day operations, then recommend a foodservice program that’s both profitable and practical for your business. Because they’re based in your region, they bring local insight and are always close at hand for support. From planning and setup to launch day, your RBD will be by your side.
What to Expect During Your In-Store Evaluation
Your RBD will visit your store for a no-obligation evaluation, reviewing the following:
• Current challenges
• Customer traffic patterns and sales trends
• Local competition
• Store layout and size
• Staffing needs and budget considerations
They’ll then provide clear solutions, whether that is reducing turnover, improving training, boosting food safety, or driving more foot traffic.
Experience the Product Firsthand
Your RBD will also prepare samples so you and your team can taste the quality and see how our products compare to national competitors.
A Tailored Approach
By fully understanding your business, your RBD can recommend the best option, whether that’s a full franchise or a more flexible, lower-cost solution. Whatever path you choose, your RBD is committed to saving you time, money, and stress while helping your business thrive.
Expert Store Planning: Save Time, Avoid Delays, and Maximize Efficiency
Our Store Planning team ensures implementation is seamless. Our experts help you visualize how the foodservice program comes to life in your location, with designs that maximize performance and efficiency.
A Thoughtful Approach to Design
Great design is about more than equipment placement—it’s about creating a workflow that keeps your operation running smoothly. Our team evaluates your space and recommends the equipment needed for consistent, high-quality food.
Comprehensive Services Include:Development and Design:
Full layouts by Certified Store Designers (C.S.D.), custom floor plans, AutoCAD® drawings, utility planning.
Procurement Management:
Equipment proposals, delivery coordination, transparent quotes, warranty coverage.
Project Management:
Scope-of-Work documents, efficient layouts, simplified purchasing, contractor collaboration.
Why Experience Matters
With Certified Store Designers and seasoned professionals, we help operators avoid costly mistakes and open faster. The result is optimized layouts, efficient workflows, and inviting spaces that set you up for long-term success.
Streamlining Your Foodservice Launch
Launching a foodservice program takes careful planning. Our Project Management team provides a clear roadmap to success, helping you open an average of 14 days sooner.
The 3 Phases of Project Management
Our proven approach to project management involves three key phases: Planning, Implementation, and Completion. Here’s what to expect:
1. Planning - Walkthrough with your RBD, Project Manager covering electrical/mechanical specs, network setup, menu systems, hood requirements, and scheduling.
2. Implementation - Weekly updates, milestone tracking, scheduling, and hands-on setup of PFSNet, POS, digital menus, and equipment testing.
3. Completion - Site reviews, punch list management, and a smooth handoff to operations.
Stress-Free Support"Our goal is to make the process from planning to project completion as streamlined and stress-free as possible for you. We’ll help you get the job done quickly and correctly—so you can focus on running a profitable business!" - Jim Spratt, VP of Project Management
Setting You Up for Success
Our Regional Training Specialists provide hands-on support to ensure your store opening is smooth, stress-free, and successful. Acting as your dedicated trainers, they help your team master equipment, food prep, and daily operations so your new foodservice program hits the ground running.
What to Expect
Spending several days at your store, they focus on practical, on-the-job training to ensure your team is well-prepared and confident before opening day.
Depending on the foodservice program you select, training may include:
1. Equipment Training - Operation and cleaning best practices for fryers, hot cases, breading tables, and more.
2. Technology Training - Communication Tablet (ComTab), POS systems, kiosks and digital menu boards.
3. Food Preparation & Operations - Inventory management, menu overviews, setup/cleanup, portioning, and SOP execution.
Engaging Training Experience
Our Regional Training specialists bring energy and real-world experience, making training both effective and fun. With them by your side, your team will be confident and ready to deliver a great customer experience from day one.
A True Partner in Your Success
Every partner is paired with a Retail Growth Advisor (RGA) who provides ongoing support—from opening day through long-term sales and profitability growth.
How They Help
RGAs coach on hiring, retention, culture, operations, marketing, and financial performance. They also provide regular in-store visits, refresher training, and actionable Value Reports after each session.
Opening Week Support
Your RGA spends up to 3.5 days on-site during your opening week, ensuring your team is confident in food prep, customer service, staffing levels, and safety practices.
An Extension of Your Team
With diverse backgrounds in foodservice and small business ownership, our RGAs are viewed by partners as part of their own team—always just a call or email away.
Innovative Solutions to Empower Your Business
Our proprietary technology helps you run smarter, faster, and more profitably—with ongoing training and support included.
Our Solutions Include:
Occupancy Counter - Tracks entries/exits for traffic insights.
Order Management System - Real-time sales, waste, and inventory tracking.
Communication Tablet (ComTab) - Digital logs, training, and engagement tools.
Digital Menu System - Cloud-managed system that updates in real-time.
Mobile Apps - Ordering, rewards, and promotions for Champs Chicken, BluTaco, and Hangar 54 Pizza.
PFSnet - Secure, independent router connecting all your tech seamlessly.
With these tools, you’ll gain data-driven insights, streamline operations, and elevate the customer experience.
Driving Sales with Expert Marketing Support
Our marketing team helps partners attract customers and increase sales with tailored strategies and hands-on support.
Services include:
• Marketing Development Funds (MDF): Financial support to strengthen and amplify local marketing initiatives.
• Strategic Marketing Plans: Customized annual plans designed to align with business goals and drive measurable results.
• Creative Services: Professional graphic design and branding support to ensure strong, consistent, on-brand marketing across all channels.
• Promotional Campaigns: National promotions, seasonal offers, and locally tailored initiatives that drive traffic and boost sales.
• Traditional Media: Support for radio, billboards, newspaper and magazine ads, direct mailers, and store signage.
• Digital Advertising: Expert support for paid digital media, social media campaigns, and other digital tactics to reach customers where they are.
• Online Reputation Management: Tools and guidance to strengthen your digital presence, boost reviews, and build trust in your community.
• Loyalty Programs: Tools and strategies to engage customers, increase repeat visits, reward loyal guests, and grow long-term customer relationships.
From grand openings to everyday promotions, our team is here to ensure you have everything you need to attract customers, increase sales, and build lasting success.
Stand Out and Attract Customers
Our full-service in-house print shop makes it easy to get professional, branded materials quickly. From menus and signage to apparel and promotional items, we handle everything—from design collaboration to delivery.
With eye-catching, high-quality materials, you’ll boost visibility, enhance the customer experience, and drive sales.
*insert PDF downloadable link for the print shop catalog*
Building and Retaining a Winning Team
Our People Success team helps you recruit, onboard, and retain employees with less stress. With HR tools, branded recruiting materials, and training resources, you’ll build a motivated, resilient workforce.
Our Approach:Recruit & Hire - Job descriptions, interview best practices, recruiting tools.
Onboard & Train - Onboarding sheets, training videos, culture alignment.
Retain & Engage - Rewards, recognition, benefits, and engagement strategies.
With access to our People Success Playbook and ComTab tools, you’ll spend less time on HR challenges and more time growing your business.
Expert Support When You Need It
Our Customer Success team is made up of foodservice and equipment experts ready to resolve challenges quickly.
How We Support You:
Equipment & Parts - Quick troubleshooting, competitive pricing, phone support to minimize downtime.
Retail Technology Support - POS help desk, digital menu updates, and platform assistance.
Service Recovery Program - When issues arise, we manage complaints, provide discount cards to customers, and turn negative experiences into loyal relationships.
We’ve Got Your Back!
At PFSbrands, we live by our motto: Our Support. Your Success. From troubleshooting equipment to resolving customer concerns, our team is with you every step of the way.