Wow, where did 2016 go? What a year! Below we have some of the best articles from the last quarter of 2016. There are some really cool trends you need to know about that will continue to play a massive part in the foodservice industry for 2017 and ultimately your bottom-line.
Your Foodservice Industry Roundup:
Meats Comeback Won’t Stop in 2017
With low prices and high inventory, meat will continue to help drive revenue in 2017. Don Close, vice president of food and agribusiness research for animal protein at Rabobank, recently told QSR Magazine, “If you enjoyed this year [meat prices], the foundation is in place for very favorable purchase prices for the next several years.” Find out how to take advantage of this trend in the full article.
Top 5 Ways to Engage Millennials
As the largest purchasing cohort in the United States, Millennials carry some serious weight and as a CSP Daily News article recently proclaimed, “Engaging millennials is key to boosting convenience-store foodservice dollars.” Get the full article and the top 5 ways to engage digitally millennials in this full article.
KFC Harnesses the Power of Snapchat
In this QSR Magazine article, find out how KFC is killin’ it using Snapchat. By utilizing Snapchat celebrity Michael Platco, KFC was able to reach 2 million people during the Macy’s Thanksgiving Day Parade! Check out this article about how they did it and see if it can help spur your own ideas for growing your following in the full article.
How to Refresh a Legacy Brand
Need a brand overhaul especially for a legacy brand? In a recent QSR Magazine article, Tim Hackbardt of BrandTrip Partners said, “A major rebranding is more common for a legacy brand. If they haven’t evolved in so long, they are behind other chains and may experience waning sales, negative online reviews, and lowered customer satisfaction. They have to do something to prevent deteriorating as a brand.” Want the best tips on rebranding or building a stronger brand? Read the full article.
Top 10 Stories of 2016…
Want the best of the best from Nation’s Restaurant News that shaped 2016? Get a rundown of the best brands, chains, CEOs and everything in between that shaped the restaurant industry in 2016. Get started here.